Case Study:
Electronic Arts Media Displays
Orlando, FL
MDSX is collaborating with EA, a global leader in digital interactive entertainment, to help expand their storytelling to the physical world for their Orlando Headquarters. Developing large form content for the exterior of their headquarters as well as content and design for interior spaces was a challenging and fun experience.
Doing it all with the community in mind, EA’s Orlando Campus is located in a is a historical neighborhood for Orlando residents of African descent, and suffered greatly during the Jim Crow era of institutionalized racism.
MDSX engaged the local community to develop programs that engage and support the communities growth along with EA’s commitment to equality and inclusion in interesting and uplifting ways.
Project Team
Dan Picard,Creative Director
Brian David, Media Director
Location:
Orlando, FL
Client:
Electronic Arts
MDSX Project Scope:
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Creative Visioning
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Storyboards
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Media Content Creation